by Brent Robillard
Colour, Character, and Chrono Cool
There’s a moment when colour speaks louder than words. The newly launched Cimier 711 “Pop” Collection is exactly that kind of moment—vibrant, bold, and refreshingly unafraid to make a statement. With a confident nod to the past and both feet planted in the here and now, Cimier delivers a playful take on one of its most iconic chronograph layouts, this time bursting with summertime energy and personality.

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Cimier at a glance
Cimier’s roots trace back to 1924, and over the past century, the brand has built a reputation for accessible Swiss watchmaking with a twist. That twist? Originality. Whether through its Watch Academy—where you can assemble your own watch—or its creative design language, Cimier consistently walks the line between heritage and ingenuity. And nowhere is that clearer than in the 711 series.

Key Features of the Cimier 711 Pop Collection
It’s all about colour
Building on the success of the 711 Heritage Chronograph released last year, this latest iteration leans fully into colour. The “Pop” Collection arrives in four vibrant tones: Aqua Blue, Tangerine, Lime Green, and Cherry Blossom Pink. Whether you prefer the calming elegance of pastel pink or the electric zing of citrus green, there’s a palette here for everyone—each dial sand-blasted for subtle texture and fitted with printed hour markers and Super-Luminova® accents.




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Chrono dial
But what really sets this collection apart is its chronograph layout. The 30-minute and 12-hour counters are positioned unconventionally at 11 and 7 o’clock—a distinctive visual hallmark inherited from mid-20th-century Cimier sports chronographs. It’s a charming quirk that gives the 711 “Pop” serious vintage credibility, balanced with modern-day legibility. Additional functionality comes via a tachymeter and telemeter scale, giving it just the right measure of tool-watch utility.

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Case
Housed in a 39.5mm barrel-shaped stainless steel case (with a 47mm lug-to-lug and 22mm lug width), the watch walks the line between sporty and dressy. Alternating brushed and polished surfaces play with the light, while pump-style pushers add a touch of retro flair. The 10 ATM water resistance ensures it’s ready for poolside parties just as much as office days or gallery strolls.

CM 100
Under the hood, the Cimier 711 “Pop” is powered by the CIM 100 movement, a customised automatic calibre based on the tried-and-true Valjoux 7750. The bespoke chronograph module makes the “711” layout possible—mechanical creativity meeting visual identity. The movement, viewable through an exhibition caseback secured by eight screws, features a brushed winding rotor engraved with a vintage Cimier logo, along with Geneva stripes, blued screws, and tasteful rhodium plating.
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Strapped in
The 711 “Pop” is also a watch that invites personal expression. Buyers can choose from three strap options: a classic stainless steel bracelet, a retro mesh bracelet, or a black calf leather strap with pin buckle. Thanks to quick-release spring bars, switching between them is fast, simple, and tool-free.
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SPECS
| Case | 316L Stainless Steel 39.5mm Diameter 14.5mm Thick 20mm Lug Width Screw Down Crown & Display Case Back 100m Water Resistance |
| Dial & Crystal | Sapphire Box Crystal 2 Sub-dials Baton Hands Applied Indices Printed Numerals C1 X1 Super-LumiNova |
| Movement | CIM 100 (Valjoux 7750) 29 Jewels 28 800bph 48-Hour Power Reserve |
| Strap | Choice of Leather, Mesh, or Bracelet |
Cimier 711 Pop Collection
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Final Thoughts
In a year where Cimier celebrates 100 years of watchmaking, the 711 “Pop” is a compelling symbol of where the brand has been—and where it’s heading. A celebration of colour, craftsmanship, and quirky charm, this collection proves that even after a century, Cimier isn’t afraid to have a little fun.
Pricing & Availability
The Cimier 711 Pop Collection retails for CHF 2480 on the strap, CHF 2525 on the mesh, and CHF 2575 on the bracelet. For more information, make you way over to the brand website.
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Brent Robillard is a writer, educator, craftsman, and watch enthusiast. He is the author of four novels. You can follow him on Instagram.
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I love how it’s asymmetrical!
Me, too!